This year’s Formula 1 season has come to a close, with Lando Norris lifting the trophy in Abu Dhabi just a few days ago, securing his first-ever World Champion title. Following a standout season with seven wins, Norris took the top spot on the podium in Australia, Britain, Austria, Hungary, Mexico, Brazil and Monaco, where he received the Louis Vuitton Trophy Trunk. A yearly tradition since 2021, Vuitton has designed a series of bespoke trophies for each Monaco Grand Prix.

Continuing their growing partnership, Louis Vuitton will return to the podium next year as the newly announced Title Partner of Formula 1’s Monaco Grand Prix. As the calendar’s most highly anticipated race, the French house will be crafting a unique trophy for the occasion, designed in iconic monogram canvas in a shade of red reminiscent of the Principality’s national colour and featuring the signature “V” for Vuitton and Victory in white and red – an homage to the national flag of Monaco. On the track, newly designed signage will blend the electricity of F1 with Louis Vuitton’s signature savoir-faire, kitting out the streets of Circuit de Monaco with a distinctly LV touch.