New vision

Michael Rider reveals his debut Celine campaign
By Alex James Taylor | Fashion | 15 September 2025

Michael Rider has released his debut Celine campaign. Spotlighting the designer’s Spring 2026 collection – his first for the Parisian house – Zoë Ghertner photographs the imagery, which features models Kylie and Victoria, who both walked in the July show in Paris.

Set against a stark backdrop, standout looks from Rider’s SS26 collection anchor the campaign – from sculptural bow-neck dresses and sharply pleated trousers to oversized sunglasses and chunky necklaces adorned with branded charms. The house’s New Luggage range also features prominently, including the ‘Smile Variation’ bag, with its playful grinning zip.

Rider’s New Luggage is set to pre-launch on 26th September with the Smile Variation silhouette at the house’s London New Bond Street store, and online.

Revisit our Celine SS26 runway show.


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