In the final move of fashion’s musical chairs, Pierpaolo Piccioli has been appointed creative director of Balenciaga. Following the departure of Demna earlier this year, the role will come into effect from July 10th, 2025.

Piccioli’s exit from Valentino in March 2024 came after 25 years at the house, and eight years at the helm after Maria Grazia Chiuri’s departure in 2016. A designer known for his singular creative vision, Piccioli’s extensive experience in ready-to-wear and Haute Couture is sure to pen a new chapter for Balenciaga.

In a letter, Piccioli said of his new appointment: “What I am receiving today is a brand full of possibilities that is incredibly fascinating. I must first and foremost thank Demna; I’ve always admired his talent and vision. I couldn’t ask for a better passing of the torch. He paid homage to Cristóbal in his own way, sharing his point of view while maintaining the House’s core identity alive.

This gives me the chance to shape a new version of the maison, adding another chapter with a new story. My chapter of the House of Balenciaga. I am grateful for the trust that François-Henri, Francesca and Gianfranco are giving me. We were effortlessly on the same page from the start, and that is the best way to start something new… I feel good, blessed, grateful and honoured to be here, now.”