New tricks

Iconic skate brand Vision Street Wear has returned
By Ella Joyce | Sport | 15 March 2022

Founded in 1976 by Brad Dorfman, Vision Sports arrived on the skate scene just as the movement was making serious waves across America’s west coast. Fast forward to now and after the Californian brand’s rise over the past four decades, they’re diving through the archives for a special collection inspired by those halicon days during the 1980s: when Vision released pro model skateboards for legends Mark ‘Gator’ Rogowski and Mark Gonzales and launched Vision Street Wear, a clothing line informed by skate and BMX culture.

Returning to the 80s for this archive collection sees the revival of classic pieces, including the innovative ‘ollie pad’ high-top sneaker and original punk skull and jinx leopard graphics. Also in the line-up is the reinvention of the ‘110%’ graphic favoured by Beastie Boys signer Mike D alongside the iconic box and wavy logos that became the label’s most recognisable symbols. Titled Legends Never Die the collection remains true to the premise of the brand, redefining the rules and maintaining the legacy of a movement that pioneered skate for the majority.

Vision Street Wear’s archive collection is available to shop here. 


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