Keanu Reeves is the new face of Saint Laurent, fronting the house’s SS19 campaign.

Photographed by David Sims, the brooding monochrome imagery sees Reeves wearing pieces from the Saint Laurent SS19 collection, including a leather jacket, pinstripe blazer and aviator sunglasses.

These new images continue an Anthony Vaccarello trend: during his tenure at Saint Laurent, the designer has frequently recruited Hollywood’s finest for the French house’s campaigns. We’ve had Zoë Kravitz, Charlotte Gainsbourg, Vincent Gallo and most recently, Brett Easton Ellis.

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