True Faith

HERO 16’s Shawn Mendes fronts the new Calvin Klein campaign
By Georgina Gambetta | Fashion | 21 February 2019

When it comes to star-studded campaigns, Calvin Klein are don. From Kate Moss getting between Mark Wahlberg and his Calvins to recent campaigns featuring everyone from Millie Bobby Brown to Justin Beiber, the US brand have a pulling power like few others.


Captured by Glen Luchford, Calvin Klein’s new underwear and jeans SS19 campaign only adds to this reputation. Tapping a cast of world-renowned names for its latest jeans and underwear imagery, previous faces Kendall Jenner and A$AP Rocky return alongside a slew of new faces including HERO 16 cover star Shawn Mendes, Noah Centineo, Jasmine Daniels, Anna Ewers and Jiali Zhao, amongst others.

Accompanied by a video (below) celebrating all things young and free, we see the campaign faces dancing in bedrooms, biking down the street, playing guitar and chilling by the pool, all set to New Order’s 1987 track True Faith. “I feel so extraordinary/Something’s got a hold on me/I get this feeling I’m in motion” – indeed.

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