Spray it

MCM is launching a fragrance collection
Fashion | 14 March 2017

MCM x Christopher Raeburn SS17. Photography Alin Kovacs

Top image: Backstage at MCM x Christopher Raeburn SS17. Photography Alin Kovacs

For fans of MCM, the news has broke that the house will be releasing a debut fragrance line. Titled, the Infinite Collection, they recruited the nose of world-renowned Takasago perfumer Jerôme di Marino to create three elegant unisex fragrances.

Centred around MCM’s travel heritage, di Marino drew inspiration from iconic scents across the globe: Orris, Incense and White Tea. Catering to all tastes, the collection offers spring freshness from the lighter end of the aromatic spectrum as well as full bodied, darker and sultry tones. Expect a blend of floral spicy musk with pink peppercorn undertones, aromatic herbal wood with notes of mint and incense with cypress.

Following the recent release of their weather inspired capsule collection by Christopher Raeburn, Infinite is due to launch in March at the MCM London Flagship Store.

Backstage at MCM x Christopher Raeburn SS17


The Infinite Collection will be available for purchase exclusively at the MCM London Flagship Store on Conduit Street and MCM retail locations, both in-store and on-line. For more updates on MCM Worldwide, follow them at @MCMWorldwide on Instagram and Twitter.


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