Founded in 2017 by Central Saint Martins’ MA Fashion graduate Li Gong, 8ON8 marks its eighth year with a new 8 Years of 8ON8 capsule collection, reimagining materials from the brand’s archive into new pieces. Known for his self-described ‘retrofuturism,’ Gong’s designs blend traditional techniques with imagined future realities, balancing form and function.

Celebration through sustainability, this new capsule line-up combines the brand’s history and craft, offering fun character keychains stitched from reclaimed materials discovered in the brand’s studio, and a special anniversary white tee decorated with a curated collage of the label’s most recognisable graphics.