“For the Autumn-Winter 2024 Amiri campaign, I was inspired by young actors at the cusp of their breakthroughs becoming real cinema artists,” says Mike Amiri of his eponymous brand’s new FW24 campaign that has just dropped. Photographed by Glen Luchford and styled by Ellie Grace Cumming, the campaign was shot at the iconic Palace Theatre in Los Angeles and features the American actors Ashton Sanders and Seth Lee, as well as the South Korean musician and songwriter Sunwoo.

Mike Amiri is a child of the Hollywood Hills, so when it came to finding inspiration for his FW24 collection, he didn’t have to look far. In our review of the collection back in January, we wrote of the collection’s combination of “the formal, tuxedos of Old Hollywood with a rebellious 90s irreverence.” The brand’s latest campaign taps directly into that mood with Luchford’s photography being evocative of archival film stills, taking the essence of ‘90s New Hollywood and striding into the future.