What happens when you ask porn stars to act? It’s the question Nadia Lee Cohen has asked with her new campaign for Dsquared2‘s SS24 collection. The shoot is a whole concept – the San Fernando Valley, 90s porn, Nataša Vojnović, Tony Ward – and all shot through Cohen’s unmistakable eye. Alongside oiled-up, West Coast imagery replicating BTS at a porn shoot, the campaign comes with two videos, one aptly titled Hardcore Ambitions.

“I have always been fascinated by the rise and fall of [the San Fernando Valley porn industry] and for the SS24 Campaign I wanted to create something that conceptually replicated this era, D2 being the perfect collaborators, as they already hold such a legacy for provocative, exciting campaigns,” Cohen says of the project.

Dean and Dan of Dsquared2 feel similarly, “Nadia is an incredible storyteller and was the perfect person to capture and convey the exact aesthetic we were going for with this collection.”

Check out the campaign video below.