Classic values
Lemaire is opening its second Parisian boutique in the very heart of Place des Vosges, France, a location steeped in local history and botanical beauty.
Inhabiting a former doctor’s office in the city’s oldest planned square, the fashion house’s new abode is a relic of timelessness designed with classic aesthetics in mind. Working closely alongside architect Francesca Torzo for the project, the brand aims to create a space that values minimalism and smoothness whilst framing their luxe world of plush leather goods and shapely jewels.
GALLERY
Shoppers are first greeted by a series of stoned arches that curve over the shop’s interior. Then, inside, moulded leather bags like the Camera and the Carlos, sit atop striking, cubed podiums or hang delicately from crisp marmorino walls, in continuity with the original Lemaire boutique. Geometry is considered in delicate Terracotta floor tiles and lacquered finishings, with Croissant bags, polished loafers and sleek belts dotted around the pristine locale, instilling feelings of calmness and tranquillity at every turn.
Find out more about Lemaire’s new boutique here