When restrictions across Europe first lowered last year, Vivienne Westwood and Andreas Kronthaler took full advantage, travelling to Naples to see friends – while also picking up the Florence Biennale lifetime achievement award, as you do. While there, the streets of Naples inspired the creative duo, “with its crumbling 16th Century houses, fishing boats and vibrant locals.”
Feeling that Mediterranean bliss, the pair decided it would be an ideal setting for their SS22 campaign, which drew from Westwood’s SS98 Tied to the Mast collection – a swashbuckling sailor fantasy – reworking these iconic silhouettes for today. Shot in the Lungomare di Mergellina and the Spanish Quarter of Naples by friend and longtime collaborator Juergen Teller, the imagery puts locals front and centre (alongside Westwood and Kronthaler), celebrating the city and its people.
For Spring-Summer 2022 we took to the streets of Naples to document the atmosphere around the Lungomare di Mergellina and the Spanish Quarter of Naples, with its crumbling 16th Century houses, fishing boats and vibrant locals.
Photography by Juergen Teller pic.twitter.com/dILRKvbaUU
— Vivienne Westwood (@FollowWestwood) January 11, 2022
“We had freedom again!” says Kronthaler, “I’ve always wanted to show Vivienne Naples. hat’s how it all came about.” “I know how much Juergen loves the city too – he has a deep affection and connection to it. I could visualise this collection there, in the surroundings. It’s a summer collection so the Mediterranean atmosphere is perfect for it. We held a casting with the locals – with the people who make the city and give it the vibe “Scugnizzi”.”