Let’s get physical
Gyms aren’t the most tempting places in the world, however, Dior‘s Maria Grazia Chiuri is looking to change that with the launch of a limited-edition sports equipment collaboration with Italian brand Technogym.
Realised within the energy of Dior Vibe – a sports-influenced line introduced for Dior Cruise 2022 – and encouraging a healthy, active lifestyle, this new drop sees three of Technogym’s most celebrated products translated via Dior’s meticulous savoir-faire. There’s a digital treadmill (which connects to your tablet/phone for precise methodology) a multifunctional weight bench with dumbbells and a gym ball – each product comes finished with the Christian Dior signature. Caveat: buying one of these products doesn’t count as exercise, you have to actually use them.
The Dior x Technogym collection will launch in January 2022.