Between Tinder, Bumble, speed dating, silent dating and yoga dating (yes, apparently this is a real thing), it’s a complicated and congested world for the singleton. Now, US cult brand Helmut Lang have provided a very stylish alternative via a series of singles ads on Instagram.

Spotlighting twelve real NYC singles of all ages – each modelling the brand’s new pre-fall collection – each ad features a small blurb about the person including their name, age and interests. 100% percent legit, if one of these singles catches your eye, email LOVE@HELMUTLANG.COM to connect with [name]. Helmut Lang will then actually be linking up these individuals with potential “suitors.”

Shop the Helmut Lang Pre-Fall collection at helmutlang.com and in Helmut Lang stores. 

https://www.instagram.com/p/Bi15o8dl3XF/?hl=en&taken-by=helmutlang