Pump it up

Fendi SS15
23 June 2014

Look 11

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Fendi’s show yesterday was totally playful, a fun ode to fashion that just makes you feel good.

‘Pump Up The Volume’ soundtracked the beginning. It was a literal indication of what was to come, models sporadically capped with headphones in a collaboration with Beats by Dr. Dre.

Gone was the fur-lined runway of FW14, so too the textural focus of that tactile collection. Instead the focus shifted to statement pieces, colour and cut. A rounded neckline ran through a hefty number of looks, explored in tailored takes on the varsity bomber, blousons and sharp moto jackets. Tricky, too – right at the start, a stonewash moto revealed itself as leather (not denim) upon closer inspection.

At base, it was about working with what you’ve got and having fun whilst doing it. What summer is all about, really.  

GALLERYCatwalk looks from this show