Top image: Courtesy @louisvuitton

Last January, Louis Vuitton unveiled their widely anticipated collaboration with Supreme during their FW17 show at Paris Men’s Fashion Week. The announcement took the internet by storm with frenzied fans and bloggers scouring Instagram feeds for a peek at the new collection.

Finale from the #LouisVuitton Men's Fall-Winter 2017 Fashion Show by @MrKimJones. #LVMenFW17

A post shared by Louis Vuitton Official (@louisvuitton) on

Now, news of a London pop-up has finally be revealed. Located at 180 Strand, the store opens today at 10am. (And if you aren’t sure where that is, just look out for the snaking queue that has no doubt reached Covent Garden by now).

Open until 21st July, the store will stock a selection of co-branded denim, military jackets and a complete accessories range; highlights include scarlet bandanas, camouflage bumbags and slick 80s style loafers all covered in the Vuitton monogram and Supreme logo.



So what’re you waiting for? Time is of the essence.

Louis Vuitton x Supreme pop-up is open from 30th June – 21st July at 180 Strand.