Prada’s new FW15 campaign captures the minimalistic essence from their menswear collection of clean-cut utilitarianism, siphoning this energy through three leading men in contemporary cinema: Scoot McNairy, who will be starring in the anticipated Batman v Superman: Dawn of Justice film next year; Michael Shannon who starred in Man of Steel; and Tye Sheridan who will be starring alongside greats such as Sir Ian McKellen in next year’s X-Men Apocalypse. 

This austere, photographic style is reignited every season; previous campaigns have used the charisma of actors like Dane DeHaan and Ansel Elgort, who graced our HERO 10 and HERO 12 covers, respectively.

All three subjects are crisp and in full-focus – shot by Craig McDean the portraits have no background, allowing a full-focus gaze at all three troupers. Head to the Prada website to check out the full campaign and accompanying film.

Michael Shannon shot by Craig McDean for Prada FW15
Scoot McNairy shot by Craig McDean for Prada FW15