New Uniform

dunhill’s FW22 collection explores modern Britishness
By Ella Joyce | Fashion | 6 September 2022

Known for its refined style codes and storied heritage, British house dunhill is exploring a new uniform for FW22. Capturing the refined spirit of the brand, tailoring stands front and centre against a decadent Regency-style backdrop as dunhill refashion the London man’s attire with contemporary elegance.

In a curated series of looks, tradition and masculine forms are both celebrated and subverted. Outerwear is prioritised as the car coat is crafted in a fine wool Prince of Wales check – for ease and comfort – while the brand’s automotive history is celebrated with a new Houndstooth jacket reminiscent of a racing car seat.

Creative director Mark Weston said of the brand’s latest offering; “This collection is a return to a certain discipline and tradition, yet there is always a simultaneous sense of British subversion within what we do and in the person who might wear dunhill. I wanted to represent that here.”

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