Spiritual zone

Watch: our limited edition HERO 22 Dior cover becomes a film of mystic romance
Fashion | 8 November 2019

Top image: photography by Toyin Ibidapo, fashion by Davey Sutton

Bringing our limited edition HERO 22 Dior cover shoot to motion, here we premiere a new short film shot on-set by Foxall Studio and featuring two stars from the house’s SS20 menswear show: Peter Dupont and Lukas Gomann Frederiksen.

Captured during the cover shoot – photographed by Toyin Ibidapo and styled by Davey Sutton – the film pays homage to Kim Jones‘ vision for SS20, just over a year since he took the reins at the house. Below, Foxall’s Max Saward explains the process.

“We scouted a forgotten, disused railway museum in the Thames dockyards, which we filled with smoke-machines, expired electronic equipment, graphic painted canvas sheets and vintage furniture, giving the story a sense of retro-futurism alongside Dior’s crisp and illustrative prints.

We then bought the small caravan TV from a car boot in rural Oxfordshire and used an early Mini DV film camera which interfaced with it. Not in shot was a KTM off-road motorbike creating additional smoke and sound in the corner. Our film runs a thread through it all.”

HERO 22 is out now.
Follow Foxall Studio here.

Film credits:

Film Directed by Foxall Studio 
DOP & editing by Conor Rollins
Photography by Toyin Ibidapo
Styling by Davey Sutton 
MUA Jimmy Owen Jones 
Hair by Yusuke Morioka
Styling assistant Allegra Bartoli

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