Beach, please

Gray Sorrenti captures summer hedonism for Loewe’s new Paula’s Ibiza collection
Fashion | 15 April 2019
Text Finn Blythe

For Loewe’s third collaboration with Paula’s Ibiza boutique, creative director Jonathan Anderson has centred a collection on print archives that fuse the brand’s tactile, crafted aesthetic with the bohemian heyday of Paula’s and its connection to the Balearic island’s creative scene.

GALLERY

Across a range of ready-to-wear pieces and accessories for men and women, organic textures and a sun-kissed palette give this collection a distinct sense of time and place. From Paula’s iconic typeface, emblazoned across nautical stripes, to graphic prints of turtledoves, Spanish mantilla combs and flamenco fans, this is a tribute to authentic Ibizan culture. Typically for the brand, textures and finishes are intended to feel handcrafted and beach-ready. Pure linens, cotton crochets and terrycloth all bring a lightness and breathability – essential for Ibiza as any summertime visitor will testify – while accessories (beach towels, hats and bum bags) provide practical functionality.

Contextualising the collection within a visual narrative is a photobook shot by Gray Sorrenti in the Dominican Republic. Printed to a limited run of 1200 copies, the imagery succeeds in distilling the cathartic sense of release that only a holiday can bring.

The collection is available now online and in-store.

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