Concrete construction

Louis Vuitton’s new London store is a symbol of London’s early brutalist architecture
Fashion | 18 March 2019
Text Finn Blythe

In the heart of London’s Knightsbridge on the corner of Sloane Street and Harriet Street, one of London’s first brutalist landmarks designed by British post-war architects Pollen & Brett in 1963 re-opens its doors as Louis Vuitton‘s new store following an extensive restoration.

 

GALLERY

Spanning three floors, the Grade-II listed building houses both men’s and women’s collections, including leather goods, shoes, ready-to-wear, accessories, watches, jewellery and fragrance, with the brand’s artisan crafted Objets Nomades – part furniture, part sculpture, dispersed throughout.

Inside, the space which once housed renowned British textile manufacturers Sekers pays homage to its former use as a centre for modern furnishing fabrics. Primary colours echo features of the original showroom while bespoke fabrics have been specially commissioned for the store from the company. Elsewhere, the interior’s make-over accentuates the original features that distinguish the building from any other in the area, from the exposed concrete beams to the full-height glass façade that fills the upper mezzanine with natural light.

The artisanal tone is brought to a crescendo via the store’s new customising service, a taste of couture craftsmanship that allows customers to personalise chosen goods into made-to-measure pieces of perfection. Not only will visitors be guided through each step of the meticulous construction process but while they wait, will take in the visual delights that adorn the store’s walls, with paintings from the likes of Tommaso Barbi, Georges Breuil and Roger Capron.

Louis Vuitton is located at 190-192 Sloane St, SW1X 9QX.


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