Ticket to Tokyo

Dior’s first ever men’s Pre-Fall show will be a tribute to Christian Dior’s love of Japan
By Alex James Taylor | Fashion | 11 September 2018

Having debuted his Dior vision in June with an MAJOR show celebrating Christian Dior, the man and the myth, it has been announced that Kim Jones will present the house’s first ever men’s Pre-Fall collection.

Taking further influence from Monsieur Dior’s life, the show will take place in Tokyo on 30th November, celebrating Japan along with “the indelible and historic friendship between the French House and the country”.

And here’s the connection. The house’s founder held a fascination with the country since childhood –his childhood home in Normandy was decorated in birds inspired from Japanese art. He later extended this influence into his work, from creating world famous ballerina Margot Fonteyn’s Madame Butterfly outfit to using traditional Japanese textiles and techniques in his designs, including a series of looks created in the 50s rendered in fabrics from Kyoto’s renowned weaving workshop, Tatsumura.

“A fashion show in Tokyo is the best way to present and celebrate my first Dior Pre-Fall men’s show,” says Jones. “Japan is a magical country that I know quite well and that I love particularly for its incredible and unique culture, history and nature, which have always been very fascinating and a great source of inspiration to me.”

“We are honoured to be holding the first Pre-Fall men’s show in Tokyo. Creativity, innovation and savoir-faire are all values ​​deeply rooted in Japanese culture and they are also of great importance to us,” added Pietro Beccari, CEO of Dior.

Marking the show, Dior will launch a special men’s pop-up in the Isetan department store, located in Tokyo’s Shinjuku district: open from 28th November.

Gallery: Dior SS19

GALLERY


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